Privacy Policy

Effective Date: 01/05/2026

Last Updated: 01/05/2026

At Naseeb App, operated by Noor Innovations Ltd, we respect your privacy and are committed to protecting the personal information you share with us.

This Privacy Policy explains how we collect, use, and safeguard your information when you use our mobile application ("App").

1. Information We Collect

We collect the following categories of personal data:

Personal Information

• Identity Data: Username, email address, date of birth
• Profile Data: Gender, marital status, religion, location, profession, education, height, hobbies
• Contact Data: Email address
• Content Data: Photos, profile descriptions, messages, preferences, "about me" sections

Technical Data

• Device Information: Device type, operating system, OS version
• Usage Data: App interactions, screen views, feature usage, time spent in app
• Analytics Data: User behavior patterns, crash reports, performance metrics
• Attribution Data: Marketing campaign tracking, referral sources, deep link analytics

Communication Data

• Push notification tokens for message delivery
• Chat messages and interactions with other users
• Support communications and feedback

Messages sent through the App may be stored and processed for safety, moderation, fraud prevention, and service functionality purposes.

Sensitive Personal Information

Because Naseeb App is a matrimonial platform, some information provided by users may relate to religion, cultural background, marital preferences, or other sensitive personal characteristics.

Such information is provided voluntarily by users and is processed solely for the purpose of facilitating matchmaking and compatibility-related features within the App.

2. How We Use Your Information

Legal Basis for Processing:

• Contract Performance: Providing matchmaking services, facilitating connections between users
• Legitimate Interest: Improving user experience, fraud prevention, analytics, app optimisation, platform security, and abuse prevention
• Consent: Marketing communications, optional profile features, push notifications

We use your information to:

• Provide and personalise our matchmaking services
• Facilitate connections and messaging between users
• Improve the user experience and app functionality
• Send important updates, notifications, and service communications
• Ensure safety and prevent fraud, abuse, or misuse
• Analyse usage patterns to enhance our services
• Process payments and manage subscriptions

Automated Matching and Profiling

We may use automated systems, algorithms, or profile-based recommendations to suggest compatible users, improve matchmaking functionality, and personalise the user experience.

These systems do not make legally significant decisions and are designed solely to improve platform functionality and user experience.

3. Third-Party Service Providers

We work with trusted third-party service providers to operate our platform effectively. These include:

• Cloud Infrastructure Providers: Secure data hosting and storage
• Analytics Services: Understanding user behavior and improving our app
• Payment Processors: Handling subscription and payment transactions
• Push Notification Services: Delivering messages and updates
• App Distribution Platforms: App store distribution and updates

If you subscribe through Apple App Store or Google Play, your purchases and billing may also be subject to the terms and privacy policies of those platforms.

All third-party providers are bound by confidentiality obligations and process data according to our instructions and applicable data protection laws.

We do not sell your personal data to third parties.

We are not responsible for information voluntarily shared with other users through profiles, messages, or other interactions within the App.

4. Data Storage & Security

Your data is securely stored using modern encryption technologies and industry-standard security practices. We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction.

While we take appropriate security measures, we cannot guarantee absolute security and are not liable for any data breach beyond our reasonable control. In the event of a data breach that poses a high risk to your rights and freedoms, we will notify you and the relevant supervisory authority as required by law.

Account Security

Users are responsible for maintaining the confidentiality of their account credentials and for all activity occurring under their account.

5. Your Rights Under UK GDPR

You have the following rights regarding your personal data:

• Right of Access: Request copies of your personal data
• Right to Rectification: Correct inaccurate or incomplete data
• Right to Erasure: Request deletion of your personal data
• Right to Restrict Processing: Limit how we use your data
• Right to Data Portability: Receive your data in a structured, machine-readable format
• Right to Object: Object to processing based on legitimate interests
• Right to Withdraw Consent: Withdraw consent for consent-based processing

To exercise these rights, contact us at support@naseeb.app. We may require identity verification for security purposes.

You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO) if you believe your data protection rights have been violated.

6. Data Retention

We retain your data for the following periods:

• Deleted Accounts: 30-day grace period before permanent deletion
• Analytics Data: Aggregated or anonymised data may be retained longer
• Legal Requirements: Some data may be retained where required by law

You can request account deletion at any time through the app settings or by contacting us directly.

Certain backup copies of data may remain in secure backup systems for a limited period before being permanently overwritten.

7. Children's Privacy

Naseeb App is intended only for individuals aged 18 and above. We do not knowingly collect personal data from anyone under 18 years of age.

If we become aware that we have collected personal data from someone under 18, we will take steps to delete such information promptly.

If you are a parent or guardian and believe your child has provided us with personal data, please contact us immediately.

8. International Data Transfers

Your data may be transferred to and processed in countries outside the UK. Where international transfers occur, we implement appropriate safeguards including:

• Adequacy decisions
• Standard contractual clauses
• Approved transfer mechanisms under applicable law

9. Cookies and Tracking Technologies

Our App may use cookies, SDKs, local storage, and similar technologies to:

• Remember preferences and settings
• Analyse app usage and performance
• Provide personalised content and features
• Measure marketing effectiveness

You can control certain permissions and tracking settings through your device preferences, though this may affect app functionality.

Advertising and Analytics

We may use analytics and attribution tools to understand user engagement, app performance, marketing effectiveness, and feature usage.

10. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements.

When material changes are made, we may:

• Post the updated policy within the App
• Notify users through the App or email
• Update the "Last Updated" date

Continued use of the App after updates constitutes acceptance of the revised Privacy Policy.

11. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us:

Email: info@naseeb.app

Company: Noor Innovations Ltd

For data protection matters, please include "Data Protection" in your subject line.

Response Time: We aim to respond to general inquiries within 48 hours and data subject requests within 30 days where applicable.